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I think the fastest way to kill an idea in business is the question, “What’s the ROI?” Not because it’s a bad question. But because it needs to be one of many questions, not the only question. After all, if we were only looking at ROI, you could ask… What’s the ROI of airbags in cars? [...]
Posted in Customer Service Experience, Leadership, Motivation, social media | Tagged Customer Experience, Employee Engagement, Gary vaynerchuk, ROI | Leave a comment