How Would You Sell It?

Brain Dump

“What’s the next thing you want them to do, and what’s the absolute smallest amount of information you could give them in order to make it happen?” This is the topic of discussion I’ve been having with a sales-focused group of our Actionable Consultants*. We’re appreciating that we (all of us) have a tendency to talk too much. To try to explain too much. Whether it’s a first email, a first sales meeting or the third, way too often we try to […]