Readers’ Choice – April

Published on
April 25, 2012
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We want to know which of these brand new books you want Actionable Books to summarize next! Cast your vote here. Voting concludes Monday, April 30, 2012 at 12pm EST.

1. Living in Your Top 1% by Alissa Finerman
Regardless of where you are in your life, LIVING IN YOUR TOP 1% will give you the framework you need to turn your vision into a reality. In this empowering and thought-provoking book, Alissa Finerman shares the most powerful ingredients for success and translates them into nine simple and easy-to-implement rituals. Combining research from the best thinkers in the field with a collection of compelling stories, Alissa has created a comprehensive guide to reaching your true potential. The book helps to assess where you currently are in your life, identify the areas that you would like to excel in, and develop your own personal roadmap to get there.

2. Imagine: How Creativity Works by Jonah Lehrer
From the New York Times best-selling author of How We Decide comes a sparkling and revelatory look at the new science of creativity. Shattering the myth of muses, higher powers, even creative “types,” Jonah Lehrer demonstrates that creativity is not a single gift possessed by the lucky few. It’s a variety of distinct thought processes that we can all learn to use more effectively.

3. Liars and Outliers: Enabling the Trust that Society Needs to Thrive by Bruce Schneier
In this insightful and entertaining book, Schneier weaves together ideas from across the social and biological sciences to explain how society induces trust. He shows how trust works and fails in social settings, communities, organizations, countries, and the world.

4. Flip the Funnel: How to Use Existing Customers to Gain New Ones by Joseph Jaffe
Using [the] new “flipped funnel” model, together with a set of new rules of customer service and a revolutionary customer referral and activation process, you’ll learn how to transform your existing customers into your best salespeople. In addition, Jaffe will explain how to best introduce and combine both digital and social media tools to boost your loyalty arsenal, deploy “influencer marketing” and implement word-of-mouth strategies that inspire your loyal, opinionated, and most vocal customers to become credible, persuasive, and influential endorsers of your products and services.