Being a part of a tribe is almost always exciting for us, in a way that being a part of a company sometimes is not. So what’s that all about? My take is that it’s probably the last piece – the “connected to an idea” part – that is so engaging. That forward momentum that comes from a shared vision of something that’s not quite reality, but within the realm of possibility.

When you launch a podcast, you have a couple choices. Frequency. Length and format of episode. Theme.

A lot of podcasters are rabidly focused on interviewing “the name” (ie. Simon Sinek). They want to use it for promotional purposes, and they hope the well-followed “big names” out there will…