Dev Patnaik

Dev Patnaik

DEV PATNAIK is the CEO of Jump Associates, a strategy and innovation firm. Jump helps companies create new businesses and reinvent existing ones. Jump works with some of the world’s most admired companies, including GE, Nike, Target, and Virgin.

Jump has helped companies to define profitable growth platforms in highly ambiguous spaces, and build the systems, processes and metrics to make these platforms a reality. In recent years, Jump has become particularly well-known for its pioneering culture. Jump was named by the Wall Street Journal as one of the best places to work in America.

Dev is a frequent speaker at business forums and his articles have appeared in numerous publications, including BusinessWeek, Forbes, and Fast Company. His forthcoming book, Unleash, is a playbook for leaders trying to grow their businesses in times of extreme change.

When he’s not working at Jump, Dev is an adjunct professor at Stanford University, where he teaches a course called Needfinding. In the class, students draw upon methods from anthropology, design, and business strategy to discover insights about ordinary people and create new products and services.

Dev lives with his family in San Mateo, California. And while he finds himself to be most often in other time zones, his watch is always set to Pacific Time.