Love is the Killer App

Summary Written by Art Bingham

The Big Idea

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Insight #2

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Tim Sanders

Tim Sanders speaks for strong business relationships, both internal and external. “Get them right,” he says, “and you’ll grow your business during good and bad times alike.” His relevant point of view makes him one of the most in demand keynote speakers on the conference and convention circuit.Tim is more than a keynote speaker; his real world experience, research savvy and deep understanding of the human condition make him an indispensable consultant to some of the biggest brands in the world.His Los Angeles based company, Deeper Media, conducts research on business trends, new media and human behavior.Corporate ExperienceTim has valuable experience in cutting-edge businesses, sales and marketing. He’s weathered the quality movement as well as the dotcom crash and emerged with precious insight. He was the Chief Solutions Officer at Yahoo! and later their Leadership Coach.Prior to these senior positions Tim created and led the Yahoo! ValueLab, an in-house “think tank” which delivered futuristic insight on technology and human behavior. He was also an early member of Mark Cuban and Todd Wagner’s broadcast.com, the most successful opening day IPO in history.Author and Media CreditsHis first book, Love is the Killer App: How to Win Business and Influence Friends is a New York Times and international business best seller, translated in a dozen languages. It stresses the importance of knowledge sharing, networking and compassion.His follow up, The Likeability Factor explains the concept of emotional talent and the importance of creating an engaging experience. It was the basis for a PBS Special, produced by leading affiliate WQED.His newest book, Saving the World at Work, examines the external relationship between a business, its people and society. It makes a strong business case for corporate social responsibility (CSR) and sustainability initiatives being at the top of a company’s strategic agenda. The book was named as one of the top 30 business books of 2008 by Executive Soundview.His work is frequently featured in the media, most recently in The New York Times, Financial Times, The Wall Street Journal and Fast Company.Educational BackgroundTim attended Loyola Marymount University and studied in the graduate school of communications at the University of Arizona.

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